Lidl owner to launch a cloud
havoc
OG
This is bigger news than it seems - Schwarz Group is massive (100+bn revenue) and entirely privately owned, so no quarterly reporting pressure or second guessing if the boss decides to throw weight behind this.
Lidl’s parent company Schwarz Group is taking on Amazon by launching its own cloud computing service for third party retailers.
Schwarz Group, which owns both Lidl and Kaufland, is launching its own rival to Amazon Web Services (AWS) following the recent acquisition of software specialist Camao IDC, according to Lebensmittel Zeitung.
While Schwarz IT intends to use Europe’s enhanced data protection laws as a key differentiator to Amazon’s dominant service, many have expressed concerns that AWS cash reserves and low prices could be major obstacles in securing clients.
In January, reports emerged that Lidl could launch an online delivery service here in the UK by the middle of the year.
Comments
Not sure many companies are going to be beating down the doors to have their cloud hosted by a grocery store's IT department...
Gotta start somewhere, even bookstores.
Wonders if they'll host as many hackers as AWS.
Another set of IPs to add to the blocklist.
It wisnae me! A big boy done it and ran away.
NVMe2G for life! until death (the end is nigh)
How about a bookshop’s IT department ;-)
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Think you'd be surprised. I'd certainly prefer a company headquartered in Germany given a choice. European companies are generally quite jumpy about data crossing borders (and thus legal jurisdiction & privacy laws) but most seem OK with Germany.
Whether it's any good technically...remains to be seem
They wouldn't be the first...
https://en.wikipedia.org/wiki/Jio
They are the second largest telecom provider, soon a datacenter operator. With no background in technology, now a 60 Bn dollar company.
Smart move on part of Lidl.
@Clouvider said
The Everything Store is a nice read about that bookshop and how it evolved to be what it is today.
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Are they going to converting freezers to racks? Is that the idea?
Adding small DCs to big box supermarkets isn't a bad idea for things that can be distributed. Netflix would probably like that.
"Colleague announcement. Server down on aisle 5." ;-)
@seriesn must be smiling
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I mean, with the rise of ecommerce, supermarkets are slowly dying.... If you can't beat them, join em.
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Not a bad idea at all, (almost) every neighborhood has a supermarket, does every neighborhood have a DC a few hops a few? It wouldn't be this simple but I suppose that's the end goal.
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To be honest, if I see the lines in front of the supermarkets in my home town I'd say otherwise. Probably caused by the fact that delivery services are overloaded. If I order my groceries online now, I can get them delivered no earlier than May 29.
And Lidl seems to be more popular than it ever was.
Business is not what it used to be in retail. Cost keeps on increasing and margin keeps on decreasing:(
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That's me speculating wildly.
Their plan is probably much more pedestrian. 